Over 40 Alpha Virtue: Ambitious


Start, Grow and Scale: Ambitious

What do you think it takes to be successful? 

A steadfast aim in a single direction to a worthwhile goal.

That’s why most people fail, their focus is spread too thin- like they are chasing 3 rabbits hoping to score big with each, now that’s ambition.


Ambition is a valued trait, especially when we’re talking about turning Alpha Mode ON.

In a constant pursuit to improve our lives, we start venturing out and start looking for things that will make ourselves and our lives better – especially as we start to have more energy and higher Testosterone to create the desire to be and have more.

But where does ambition start?

Well, there are two types of ambition and it comes from how humans are motivated.

Intrinsic vs extrinsic.

We aim to have both and use them equally to pull us towards a better life- a more worthy ideal.

Intrinsic ambition comes from within. It’s an internal desire to be better and a sense of self-motivation that drives you toward action.

Extrinsic motivation is something external, something out in the world that is motivating you to action- like a paycheque that has you coming back to work each day.

When you have both of these going for you, you can be unstoppable.

That’s why we have milestone shirts for you to earn every 3 months in the One Year to Alpha challenge- it acts as an extrinsic motivation to keep you in forward motion.

The intrinsic motivation is up to you. If there is no flaming desire within you to be healthier, stronger, and more full of energy- then it becomes much harder to hit play on today's workout and follow a balanced plate.

Create reward milestones for yourself along your journey, in your health, in your career, in everything you do, and check in each day as to WHY you are doing it to ensure you have intrinsic motivation as well.

It starts from within. 

Being ambitious is knowing yourself and setting goals aligned with yourself and your life. Clearly define why you want to anchor on your goal and keep a strong vision for that future.

Turn Alpha mode on intrinsically and extrinsically. 

You will be unstoppable.


If you haven't checked out the Over 40 One Year to Alpha program,

then I invite you to try it out for the first monthfor just $1.

Can you complete the One Year to the Alpha challenge?

funk roberts, over 40 alpha challenge

Try it here.